business results

Topic: McDonalds – Using assessments to improve the Customer Experience and drive better business results
Order Description
this case study is regarding using Soft System Method to solve it (SSM) including diagrams such as rich picture and other diagrams such as spray diagram and system map as part of the stages that will be followed in the SSM steps to solve the case. SSM has 7 stages.

first Question is tocomment on relevance and suitability of Hard or soft approach (HSM OR SSM)

second Q. is to apply the SSM 7 stages 7 Log frame which i will attach a document that explains them.

third Q. investigation further suitable approaches and tools that could be used to investigate …..etc as shown in the last page of the case study

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